What is admission?

Welcome to AdMission, the portal to graduate job opportunities in the advertising industry. If you’re interested in a career in advertising, then AdMission is for you.

AdMission is run by the IPA, the Institute for Practitioners in Advertising. We represent over 300 advertising, communications and media agencies.

We’ve developed AdMission to make it easy for you to find out what we do, who we are, and how you can get involved.

What is advertising?

Advertising is a $540 billion global business, with average growth of over 4% a year. UK growth is even higher, at over 5%, and the UK leads the world in the transformation to digital.

Advertising creates over 250,000 UK jobs and drives the wider UK creative economy. Advertising underpins the business success of major technology platforms like Google, Facebook and Twitter.

Advertising is anything that promotes a brand or concept. In the days of Mad Men, that meant an advert on the telly, in the newspaper, on the radio or on a billboard. Nowadays, advertising can be a tweet, an app, a stunt, a start-up, a film, a website or even now products and services like the Nike + Fuelband.

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Why Advertising?

Advertising is a business discipline built on creative ideas, backed up by technical and creative know-how. Here, you have the potential to be an agent of change. This is a career that makes an impact. Right now, the industry needs three types of talent.

Agencies want scientists who can translate data into insight, and harness technology to create new communications ecosystems.
Advertising wants creative technologists who can turn ideas into product and service design.
The industry wants better cross-cultural representation in every part of the business.
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Together IPA member agencies take on around 1,200 graduates and school leavers each year, making us one of the top UK employers. Has your appetite been whetted?
Take a look at these three routes into the advertising industry.

See which IPA member agencies offer graduate schemes.
Find out about our new industry internship programme for STEM and BAME.
Learn on the job with our apprenticeship scheme.
Find out what jobs are available right now

Admission Blog


Advertising Unlocked

On Friday 29th September 2017 over 50 IPA agencies across the UK are hosting an open day. Come and experience what we do and why it’s the best career choice there is.

Whether you’re looking for an apprenticeship, a graduate job, returning to work or changing career the day is open to anyone curious about a job in the advertising business. Register your interest at advertisingunlocked.co.uk


Arsenal in engagement push

Arsenal is the first Premier League club to launch an app specifically for young supporters as it makes ‘fans of the future’ a key priority.

Source: Marketing Week


Top 5 Official Olympic Ads

Always #LikeAGirl

Minute Maid #doinggood

P&G Thank You, Mom

Samsung Official TVC: “The Chant”

Visa/The Carpool to Rio

Source: Campaign 


TFL #LondonIsOpen Art on the Underground

Sadiq Khan has launched a series of work by top UK and international artists that will be featured across the Tube network to show London is united and is open to all, following the EU referendum.

Source: Campaign 


McDonald’s on Pokemon Go!

McDonald’s was the first brand to advertise on Pokemon Go. It is part of their strategy to ensure that the brand is involved with new innovative marketing platforms.

Source: Marketing Week 


first STEM internship begins!

Congratulations to Amy from Edinburgh on being the first intern of the summer to start her placement as a Digital Strategist with Leith!

Hope you have a great first day in AdLand!


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