STEPHANOS LOIZOU

Study

Computer Science
Edinburgh

Work

Developer
Annalect (Omnicom)

Future

Advertising or Robotics!

What made me interested in working in advertising in the first place is the volume of data available for analysis at the level of ad impressions or clicks per individual. It is both amazing and scary.

My role in my internship with Annalect sees me create packages for the different companies that make up Omnicom that can be used by the analysts at each agency within the group.

The advertising industry has such a large amount of data within it that it requires an aspect of machine learning which is a great application of my degree!

"There is such a huge amount of data avaiable. It's both amazing and scary!"